Claude
Chat app · Skill upload
In Claude, open Customize → Skills and use Create skill to upload the ZIP. Skill availability depends on your plan and workspace settings.
Official Claude setup →Loading...
Community skill · Free instruction package
geo-fundamentals
Generative Engine Optimization for AI search engines (ChatGPT, Claude, Perplexity).
Community instruction package. Read the full workflow below, then choose your app in the setup guide. Package instructions and compatibility claims have not been individually verified; check dependencies and license before use.
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Use skills with the software you know
Choose your app below for setup instructions. Keep the complete downloaded folder together. Each package may need tools, dependencies or permissions that your app does not provide.
ChatGPT
Chat app · Access varies
Where Skills is available, open Plugins → Skills → Create → Upload from your computer. Otherwise, copy the instructions into a chat and add your brief; this does not install a skill or include its supporting files.
Official ChatGPT setup →
Google Antigravity
Agent · Project skills
Extract the complete skill folder into your project’s .agents/skills directory. Ask the agent to use the skill for your task.
.agents/skills/geo-fundamentals/SKILL.mdOfficial Google Antigravity setup →
Cursor
Code editor · Project skills
Extract the complete folder into .cursor/skills. Check the editor’s skill settings and ask the agent to use it.
.cursor/skills/geo-fundamentals/SKILL.mdOfficial Cursor setup →Claude Code
Coding agent · Project skills
Extract the complete folder into .claude/skills. Ask Claude to use the named skill, or use its slash command when available.
.claude/skills/geo-fundamentals/SKILL.mdOfficial Claude Code setup →For text-only workflows, you can also paste the instructions into an AI conversation. Copying text does not enable scripts, connect accounts or grant tool access. App subscriptions may cost extra. Logos identify the products; KuchhBhi is independent and is not endorsed by these companies.
Full skill instructions
GEO Fundamentals
Optimization for AI-powered search engines.
1. What is GEO?
GEO = Generative Engine Optimization
| Goal | Platform | |------|----------| | Be cited in AI responses | ChatGPT, Claude, Perplexity, Gemini |
SEO vs GEO
| Aspect | SEO | GEO | |--------|-----|-----| | Goal | #1 ranking | AI citations | | Platform | Google | AI engines | | Metrics | Rankings, CTR | Citation rate | | Focus | Keywords | Entities, data |
2. AI Engine Landscape
| Engine | Citation Style | Opportunity | |--------|----------------|-------------| | Perplexity | Numbered [1][2] | Highest citation rate | | ChatGPT | Inline/footnotes | Custom GPTs | | Claude | Contextual | Long-form content | | Gemini | Sources section | SEO crossover |
3. RAG Retrieval Factors
How AI engines select content to cite:
| Factor | Weight | |--------|--------| | Semantic relevance | ~40% | | Keyword match | ~20% | | Authority signals | ~15% | | Freshness | ~10% | | Source diversity | ~15% |
4. Content That Gets Cited
| Element | Why It Works | |---------|--------------| | Original statistics | Unique, citable data | | Expert quotes | Authority transfer | | Clear definitions | Easy to extract | | Step-by-step guides | Actionable value | | Comparison tables | Structured info | | FAQ sections | Direct answers |
5. GEO Content Checklist
Content Elements
- [ ] Question-based titles
- [ ] Summary/TL;DR at top
- [ ] Original data with sources
- [ ] Expert quotes (name, title)
- [ ] FAQ section (3-5 Q&A)
- [ ] Clear definitions
- [ ] "Last updated" timestamp
- [ ] Author with credentials
Technical Elements
- [ ] Article schema with dates
- [ ] Person schema for author
- [ ] FAQPage schema
- [ ] Fast loading (< 2.5s)
- [ ] Clean HTML structure
6. Entity Building
| Action | Purpose | |--------|---------| | Google Knowledge Panel | Entity recognition | | Wikipedia (if notable) | Authority source | | Consistent info across web | Entity consolidation | | Industry mentions | Authority signals |
7. AI Crawler Access
Key AI User-Agents
| Crawler | Engine | |---------|--------| | GPTBot | ChatGPT/OpenAI | | Claude-Web | Claude | | PerplexityBot | Perplexity | | Googlebot | Gemini (shared) |
Access Decision
| Strategy | When | |----------|------| | Allow all | Want AI citations | | Block GPTBot | Don't want OpenAI training | | Selective | Allow some, block others |
8. Measurement
| Metric | How to Track | |--------|--------------| | AI citations | Manual monitoring | | "According to [Brand]" mentions | Search in AI | | Competitor citations | Compare share | | AI-referred traffic | UTM parameters |
9. Anti-Patterns
| ❌ Don't | ✅ Do | |----------|-------| | Publish without dates | Add timestamps | | Vague attributions | Name sources | | Skip author info | Show credentials | | Thin content | Comprehensive coverage |
Remember: AI cites content that's clear, authoritative, and easy to extract. Be the best answer.
Script
| Script | Purpose | Command |
|--------|---------|---------|
| scripts/geo_checker.py | GEO audit (AI citation readiness) | python scripts/geo_checker.py <project_path> |
Frequently asked questions
Is the skill free?
The instruction package is free to download. Your AI app, model usage, connected services and third-party assets may have separate costs.
Is this an AI agent or an MCP server?
It is a set of instructions for a compatible AI assistant. It does not run by itself, connect accounts or install an MCP server.
What if the skill does not appear in my editor?
Check that the named folder contains SKILL.md directly, not a second nested ZIP folder. Confirm that your editor supports skills and that its current settings allow this location. See the official documentation below.